Deadline: April 17, 2015
Information
for Students
- Case Response: Read the 2015 contest case and compose a message from Marilyn McKenzie to Alan Shaw. Here are the caseand the information needed to complete the response.
- Entry: Your instructor will submit the entry here: http://tinyurl.com/apply2015award
- For additional information, please contact:
Dr. Kelly Grant, Incoming ChairABC Student Awards CommitteeTulane University // Phone: 504.865.5484 // Email: kgrant@tulane.edu
Information
for Instructors
The
2015 Student Writing Contest is open to undergraduate students enrolled in a
business communication course during Fall 2014 or Spring 2015. Instructors must
be an active member of ABC and are welcome to enter two students in this annual
contest. Students must work independently to prepare responses; team entries
will not be considered. Please remember that the response must be submitted to
the Association for Business Communication website by midnight, April 17, 2015,
to be considered for the contest.
Criteria
The
winning entry will:
- Exhibit a clear understanding of the audience, use an appropriate tone and style, establish the desired relationship, and motivate the desired outcome.
- Accomplish the purpose of the message by stating a clear position and supporting that position with logical points/sub-points, insightful reasoning and/or persuasive examples.
- Be well organized and easy to follow, include appropriate headings/bullets/lists, and use smooth transitions.
- Demonstrate superior mastery of vocabulary and superior facility with conventions of standard written English (grammar, usage, and mechanics) and use generally accepted U.S. business writing practices.
- Use an appropriate format and document design.
Source: Business Communication

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